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There's an article in Entertainment Weekly on Lynch this week. The article pictures Lynch with a cigarette in his mouth blowing smoke into the camera.
Select theaters will offer free samples of the coffee during showings of Inland Empire.
After all folks, the movie, clocking-in at three hours and nearly plotless in the conventional sense, may just require some sort of stimulant to muddle through.
Coffee has one of the largest profit margins in the food & beverage industry, so that makes it an easier start-up than many other businesses, but with the current glut of coffee cafes out there, I'm guessing Lynch will try local saturation in just a few specific areas first to get his feet wet.
In other Lynch business news, he is no longer partners with Propaganda Films. The new company is called Absurda. Not 'Absurd' and not 'Absurdia,' but 'Absurda.'
The dream is that Lynch can make enough from coffee to self-sustain the decidely experimental film company.
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