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Peterpuff, you nailed it. "It does what Blizzard does best." Bliz is able to take a genre that others might find intimidating and say to them "no, no, don't be shy. C'mon in. Welcome, Friend!"
I could never get into MTG, but I've spent hundreds of hours playing Hearthstone. Like, the first time I played it, I did so for 6 hrs. :0
I NEVER NEVER had any interest in MOBAs, but I've been obsessed w/ Heroes Of The Storm for a year now.
I have tried to get into TF2 more than once. Just doesn't click. But Overwatch is fantastic.
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