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Originally Posted by floatingslowly
How often do you click on facebook ads?
Now ask your friends.
Never?
Now fear for the sustainablilty of a fake business model revolving around 'paid for likes' and ads that few care actually spend money on. Once megacorps realize that the smoke they smell has been blown up their ass, they'll run for the hills.
Get out before it's too late!!
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Ok, can't actually tell if you're being a prick one way or the other, but I'm going to assume you're someone else - it doesn't work like that. London tubes - 'x people in y area like z thing'. Advertisers buy this (abstract) information, there's suddenly 20 ads for product a relating to thing z in area y. Advertising is far, far too clever (or evil, or statistic-dependant, depending on viewpoint) to rely on direct clicks on actual adverts. The broadscale hegemony of t'books means that it's an absolute goldmine of demographics.
Of course, the big danger with that stock is whether it does a myspace. And sometimes, there's not much people can do about doing a myspace. The difference between facebook and myspace, I suppose, is that facebook has become more like BT in the UK - a finger in the pie of many if not most people's way of communicating until it falls behind, gets too pricey, becomes too complex or is usurped - at the moment, it seems that diversification is going to be more likely to affect the fb userbase (see: tumblr, linkdin, twitter - all massive now, I know) rather than the vogue passing from fb to G+ or whatever.