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I've always been attracted to the idea of peddling nicotine under the guise of smoking cessation. An addictive product is a business model I could get behind and I wouldn't have all that guilt about giving people cancer.
All I'm saying is that broadening the market wouldn't necessarily hurt.
Now I just need to think of a way to make the nicotine product look cooler than cigarettes....
(careful replying to this post, it is filled with evil)
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