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I broke my rule and finally watched the video for "FADE" and even though it was stupid and gross at times, it was an undeniably powerful video for what is probably the year's most powerful song.
Its dumbness is deliberate, as it pulls very clearly from Flashdance, which is of cours famously and objectively stupid and absurd. There's a moment of porno shot that I truly don't get. But it ends on a seriously unsettling note that works despite being kinda dumb at first sight. It's disturbing.
The video's equation is something like: Flashdance + "Single Ladies" / "Thriller."
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